5 reasons your business needs PR

When it comes to marketing your business, social media is not the only tool you have in your toolbox. In fact, one of the most effective ways to have more eyes on your brand is through PR.  

Here are 5 reasons why your business needs PR.

Visibility 

Did you know an average monthly magazine has 500,000 readers? That’s 500,000 eyes on your business or brand in one move. PR can be a powerful tool to break through the noise seen online. 

Kudos

Having third-party recognition for your brand helps you to build credibility and trust with your customers. A validation or ‘kudos’ of who you are and what you do.

Share your news

Don’t hold back from telling journalists your news! Launched a new product? – let them know. Launched a new service? – let them know. The media is filled with opportunities for you to fill. 

Climb up search engine rankings

If you place in a reputable online media title, your name will stay on their website for the foreseeable. Meaning everyone who googles your business or brand will see the article (which in turn, helps your SEO!)

Attract investors and partnerships 

Ready to scale up? A strong PR presence signals stability and growth potential, attracting investors and lucrative partnerships.

Is it time to start your PR journey? Choose your PR path with The Comms Bar. From DIY PR to PR consultancy. Get in touch for a free consultation.